As the digital era started, the demand for website developers increased. WordPress is one of the most popular CMS for building websites, and many businesses need developers to create and manage their websites. That’s why a WordPress developer gets a high salary for creating and managing websites in India. Starting your career as a WordPress developer in India is a great option.
This demand has made WordPress development a good career choice in 2025. A WordPress developer’s job is to create professional websites and customize themes and plugins that make websites look better.

I am also a WordPress developer, and I know how we can earn. In this article, we will see how much a WordPress developer earns. I also share my experience, which helped you build a successful career as a WordPress developer in India.
If you are starting your career as a WordPress developer in India, this guide will help you understand everything about it, including the salary and job opportunities in this field. So, let’s explore WordPress development salary and career opportunities in India.
Key Factors That Affect WordPress Developer Salary
As we know, every person who works earns a salary for their work. A WordPress developer also gets a salary for his work. In India, a WordPress developer’s salary depends on several factors, such as experience levels, skills and the complexity of the project they are working on.
In the early days, the developer got a lower salary because they were new in this field, but after some years of experience, they got a boost in their salary.
Understanding the key factors can help the developer to focus on their career and find the best opportunity in WordPress development.
Experience Level
Experience plays an essential role in a WordPress developer’s salary. Beginners who just started WordPress development may earn lower payments because they are still learning. However, as developers gain more experience, they can handle more complex tasks, work faster and deliver better results to clients, which helps them earn higher salaries.
If you are a freelancer and work with international clients, you can earn 100000+ per month by completing development projects. Experience not just only boosts your income but also builds your leadership roles.
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Technical Skills
Technical skills are the most important factors that influence the salary of a WordPress developer. If you are a developer with a strong knowledge of PHP, HTML, CSS, and JavaScript, you get more attention because these are the core technologies behind WordPress. The ability to customize themes and plugins also plays a crucial role in earning a higher salary.
If you are also an expert in Woo-Commerce, Elementor, and Advanced Custom Fields (ACF), increase your value as a developer. Clients pay extra if you use strong security and advanced features and improve website speed. Learning these technical skills not only boosts developer’s salaries but also provides them with the best opportunity in a competitive market.
Project Type
If a developer who just started or takes small projects like simple blogs and small business websites pays less compared to complex projects. Developers who specialist in integrating API, custom plugin development and complex E-commerce websites get more salary.
Freelancers who work on long-term contracts with international clients can also get higher payout rates. But, if we compare, developers who work for a company may earn less per project than freelancers.
Location
The location where a WordPress developer works also influences their salary. Developers working in metro cities like Mumbai and Delhi earn higher gross pay because many tech companies’ offices are in these cities. Developers living in these cities get more opportunities to work with international clients and companies, which can lead to better pay.
On the other hand, developers who live in small towns or rural areas may earn less because of the lower demand for WordPress services. However, there are opportunities for them to work with international clients and companies from anywhere in the world.
Certifications and Specializations
Certification is essential in every field. If you have a certificate from recognized platforms like Udemy and Google, it will prove that the developer is an expert in WordPress development, SEO and web performance optimization. Many companies prefer certified developers because they have verified skills.
A developer who is an expert in Woo-Commerce, speed and security optimization may earn more because these are high-demand skills. Developers skilled in plugin and custom theme development may earn more because these are the most specialized skills.
Industry Demand
The demand for WordPress developers is now in various industries. Sectors like digital marketing and E-commerce rely on WordPress, which creates high demand for skilled WordPress developers. Here is an example: if you are a WordPress developer skilled in building custom e-commerce solutions, you will get higher demand and salary.
If you understand these factors, you will get good earning potential and a career as a WordPress developer. Improving these technical skills and experience and choosing high-paying projects can increase a WordPress developer’s salary.
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WordPress developer salary breakdown in India

Now, let’s check the breakdown of a WordPress developer’s salary with their experience, job role, and work type.
WordPress developer salary by experience
The salary of a WordPress developer increases with experience. You get a lower salary if you are a beginner and just started. On the other hand, if you are an experienced and skilled developer, you will earn more.
Here is a general breakdown of salary by experience:
- Entry-level developer: In this category, we added 0 to 3 years of experienced developers. These are the entry-level developers who earn ₹15,000 to ₹40,000 per month. If we calculate the average of these for a year, a developer can earn ₹2,00,000 to ₹5,00,000 per year.
- Mid-level developer: This category of developer has experience between 3 to 5 years. Mid-level developers earn ₹60,000 to ₹90,000 per month. The average salary developer gets ₹6,00,000 to ₹10,00,000 per year.
- Senior level developer: This developer’s experience is between 5-10 years. They earn ₹15,00,000 lakh to ₹25,00,000 lakh per year. They are expert in the WordPress development field.
So, this is a small but important overview of WordPress developer salary by experience.
WordPress Developer Salary by Work Type
WordPress developer’s work type also defines their salary. Full-time employees receive a fixed salary with some extra benefits, while freelancers can earn based on project complexity, time and client location. So, let’s break down the salary based on different work types:
- Freelancers: Freelancer’s earnings depend on the project budget. We provide the budget example in the image (project budget image). Indian freelancers can earn ₹40,000 to ₹1,50,000 per project. If they find an international client they earn more.
- Full-Time Employees: Developers working in companies earn a fixed salary. The salary range is between ₹3,00,000 to ₹10,00,000 according to their skills and experience.
- Remote developer: Working as a remote developer for international companies or agencies, earns between ₹6,00,000 to ₹20,00,000 per year.
Freelancing and remote jobs can provide you with higher earning potential. While full-time jobs provide job security and some benefits. This is up to you which one you choose.

High-Paying Skills that boost you income as a WordPress developer
WordPress developer career starts with the development of a WordPress website. In India, the salary of a WordPress developer depends on their skills and experience. To earn a higher salary WordPress developers need to master the essential skills. Here are some:
- Custom Theme & Plugin Development: If you know theme development and plugin development you may attract more clients and earn more.
- Website Performance Optimization: If your website performance and SEO is optimized it will easily rank higher in Google. So, a developer who is skilled in website performance optimization gets demand.
- Security & Malware Removal: security is the priority for every business. Developers who can protect your website from cyber threats and malware get more attention.
- WooCommerce Development: WooCommerce experts are highly paid because they customize complex E-commerce websites.
- PHP, JavaScript, and React.js: If a developer has strong coding skills in these languages they create advanced WordPress solutions for clients.
Mastering these skills provides better job opportunities, high-paying clients and long-term career opportunities. If you are skilled, you will be charged more for your work.
Top Cities for WordPress Developers in India
In this section, we will cover the top 5 cities for WordPress developers in India on a salary basis. These are the metro cities like Bangalore, Mumbai, Delhi, Pune, and Hyderabad where a developer gets a higher salary due to strong IT companies and a higher cost of living.

Here’s a breakdown of average salaries in the top 5 metro cities:
- Bangalore – ₹4,00,000 – ₹12,00,000 per year (High demand for tech professionals)
- Mumbai – ₹4,50,000 – ₹10,00,000 per year (Strong digital marketing and e-commerce industry)
- Delhi – ₹4,50,000 – ₹9,00,000 per year (Many startups and IT firms)
- Pune – ₹5,00,000 – ₹8,50,000 per year (Growing IT sector with many MNCs)
- Hyderabad – ₹5,50,000 – ₹9,50,000 per year (Home to many global tech companies)
While metro cities offer higher salaries, developers in smaller cities or remote workers can still earn competitive pay by working with international clients or freelancing. Choosing the right location depends on career goals and preferred work environment.
WordPress development in India is a promising career. If you choose your career as a WordPress developer you get a great earning opportunity with flexible work and growing demand of WordPress.
Developers who is expert in custom development, WooCommerce, website security and performance optimization may earn more. As businesses shifting online the demand of WordPress developers also increases and the future of WordPress development in India looks bright.
FAQs – WordPress Developer Salary in India
The average salary of a WordPress developer in India is between ₹3,00,000 to ₹8,00,000 per year. The salary is different for every experience and skill level.
The top 5 cities where a WordPress developer gets higher salary is Bangalore, Mumbai, Delhi, Pune, and Hyderabad because in these cities you will see many IT companies with strong presence.
Yes, freelancers earn more than a full-time WordPress developers. If a freelancer find international client they earn ₹50,000 to ₹2,00,000 per month or more. A Freelancer charge 20,000 to 1,00,000 rupees per project according to its complexity, time and project delivery.
Here are some skills that increases WordPress developer salary:
1. Custom theme & plugin development
2. WooCommerce expertise
3. API integration
4. Website security
5. Performance optimization